I'm a blue-collar worker who never has time, is always busy — and still finds a way to make it happen. Traveling, disrupted, doesn't matter.
Up at 3am. Gym at 4. Job site all day. That's my time — and it's the proof behind the coaching. Yours doesn't have to be. We find the window that works for your life — morning, daytime, or after work — and build your plan around it.
Georgetown, TexasSuperintendent by day · Coach after hoursOnline anywhere
Blue-collar BuiltReal life TestedAll day Job site
Each photo opens a short story — pick the one you want to step into.
Lock in •No time, still doing it •Show up •No extremes •Built for real schedules •Log it, don't guess •Reborn, not finished •
Sunrise on the job site. The workout already happened — this is the day it has to fit around.
My journey
Blue-collar. Always busy. Still finding a way.
I'm a construction superintendent. If I waited for a free hour to train, it would never come — so the work happens at 4am, the one hour nobody can take from me. Travel weeks, blown-up schedules, hotel gyms: I've lived every version of "my routine fell apart," and built a system that bends instead of breaking.
And that's not even the hard part of the story. In 2019 I died and was brought back to life. The full story is worth the two minutes it takes to read.
3:00 AM Up4:00 AM In the gymDaytime On the job siteEvening Coaching & check-ins
Fill out the short application below. We talk goal, schedule, equipment, and history — including injuries — before anything is built.
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Get your plan
Workouts and a meal outline built for your actual week, delivered in the Trainerize app — every session, log, and demo in one place.
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Check in weekly
Every week we review what you actually did and adjust. That's the accountability in the name — and the part that makes the other two work.
Who it's for: busy working adults with long hours and zero spare time, beginners and returners starting over, and serial restarters who've done the challenges and diets but never had a weekly check-in to catch a bad week before it became a bad month.
Services
Pick your level of accountability
Everything below is something I actually do today. Pricing is set on your application call — you'll know exactly what it costs before you commit to anything.
Online Coaching
Trainerize · Remote
For busy adults who train on their own time but don't want to coach themselves.
The full program in the Trainerize app — train at your gym, at home, or on the road, and I see every workout you log.
Custom program in Trainerize, updated as you progress
For the crew — and anyone who wants the reminder on their chest before a session.
The first Accountability Fitness shirt: the Lock In design on a grey Next Level 6210 tee. The first run of six (L, XL, XXL) is in production now, expected mid-November.
Lock In design — the one going on all future gear
Soft CVC tee, fitted through the arms
Print quality gets checked on this run before any bigger order opens
Online coaching, up close
A plan that travels with you
Your workouts, meals, habits, and check-ins all live in one app — and when work or travel disrupts the week, we adjust it the same way I adjust my own.
Your schedule sets the training time. My wife trains in the daytime. Christine trains after work. Some clients train early, some at lunch, some in the evening. You don't have to copy my clock — we find your time and make it consistent.
Your program, day by day
Every workout scheduled in Trainerize with exercise demos and a log for every set.
Habits that hold
Steps, water, meals, and sleep tracked in the same place — progress you can actually see.
Sunday check-in
Fifteen minutes a week: review what you did, adjust the plan, set next week's targets.
Community & gear
Two ways in before you ever pay a dime
Accountability Assassins — the community
The name stays. Accountability Assassins is the free Skool community where this all started — daily motivation, nutrition tips, meal prep help, and a crew that notices when you go quiet.
Free to join, no card, no pitch at the door
Courses: Daily Motivation, Nutrition Tips, Meal Prep & more
Follow along on Instagram: @accountability_assassins_
The bigger vision: the events David attended — hosted by the coach who got him started — showed him what happens when like-minded people get in a room together. One day, he wants to host his own.
The shirt came first, the store comes later. Six grey Next Level 6210 tees with the Lock In design are in production right now, arriving mid-November. Once I've seen the print quality with my own eyes, the next run opens.
Grey Next Level 6210 — soft CVC, fitted arms
Sizes L, XL, XXL in this first run
Interest list gets first word on the next run
Straight answers
Questions people actually ask
Do I have to work out early in the morning?
No. Training early is how I fit it in around a construction schedule — it's my proof, not a requirement for you. My wife trains in the daytime, Christine trains after work, and other clients train at lunch or in the evening. What matters is a time you can repeat. We'll pick the window that fits your job, your family, and your energy — then build the plan and the check-ins around that time.
Do I need a gym membership?
No. Plans are built around what you have — a full gym, a garage setup, dumbbells at home, or a hotel fitness room when you travel. Tell me your equipment on the application and the program is written for it. If your access changes, the plan changes with it at your next check-in.
How does online coaching actually work day to day?
Everything lives in the Trainerize app: your workouts are scheduled there with video demos, you log each session as you finish it, and your meals, steps, and habits track in the same place. I can see all of it, message you in the app, and we get on a weekly check-in call to review the week and adjust. You train wherever and whenever your day allows — the accountability doesn't depend on us being in the same room.
Is a meal plan outline medical advice? I have a health condition.
No — and I won't pretend otherwise. A meal plan outline is general nutrition guidance: targets, structure, and example meals. It's built with conditions like type 2 diabetes in mind, but it does not replace your doctor's or dietitian's advice, and it isn't medical nutrition therapy. Keep your clinician in the loop, especially if you take medication affected by diet or exercise.
I'm a beginner — or coming back after an injury. Is this for me?
Yes — that's honestly the core of it. We start with a movement assessment, pick exercises that fit how you move today, and progress from there. I rebuilt my own training from a hospital bed in 2019, so "starting over" is not a sales line here. One condition: if you're returning from an injury or surgery, get your clinician's clearance first, and tell me exactly what they said.
Why are there no prices on this page?
Because the right program depends on you — online or in person, how much support, how long. I'd rather set the price on a short call once we've mapped the right fit than post a number that fits nobody. You'll know the full cost before you commit to anything, and if it's not right, the free community is still yours.
I travel for work and my schedule changes constantly. Can this still work?
That's the normal case here, not the exception. I'm a construction superintendent — travel and disrupted weeks are my life too. Your program is built with a travel version from the start: hotel-gym and bodyweight options, shorter fallback sessions, and food targets that work on the road. When a week blows up, we shrink the plan at your check-in instead of scrapping it.
What if I have a terrible week and miss everything?
You log it honestly and we talk on Sunday. A bad week is data, not a verdict — usually it tells us the plan needs adjusting to your real life, not that you need more willpower. The only week that doesn't work is the one where you go silent. Don't go silent.
From David, before you apply
Stop waiting. Start right now.
Fourteen seconds from the gym floor, and it's the whole pitch: quit waiting for the perfect Monday. Watch it — then the application is right below, and it takes two minutes.
The full offer is still coming into focus as we build this. Tap what you'd actually use — your picks ride along with your application, and the most-wanted ones get built first.
Nothing selected yet — tap anything that sounds like you.
About your coach
Reborn in 2019. Still showing up.
Most trainers sell you a transformation they read about. Mine happened in a hospital bed.
In 2019 I survived injuries that should have ended the conversation: nine broken ribs, a punctured spleen, a punctured lung, and every bone in my left shoulder broken. I died and was brought back to life. A plate holds my collarbone together to this day. I call 2019 the year I was "re-alive" — because everything since has been a rebuild, one ordinary day at a time.
And 2019 wasn't even the first rebuild. At 21 years old I broke both my ankles — 12 bolts still hold them together. So when I say this body has been rebuilt more than once, I mean it literally: bolts in my ankles, a plate in my collarbone, and a second chance I don't waste. The photos below are mine — the hospital, and the hardware.
Today I'm 53, a superintendent for a construction company by day — my main job, running big schedules and keeping crews on track — and a fitness coach because I know exactly what it costs to start over. My own training runs seven days a week before the workday starts: a gallon of water a day, meals prepped, steps in. Not because I'm gifted. Because the system carries me on the days motivation doesn't — and your system will be built around your schedule, not mine.
I'm currently studying toward the NASM Certified Personal Trainer credential, with a focus on assessments — learning how each client moves before deciding how they should train. And I keep sharing the journey on purpose: the travel weeks, the disrupted schedules, the days the plan has to shrink to fit. If I can hold the standard inside a working life like mine, we can build a version that holds inside yours.
Hear it from David
Three short clips, filmed at House of Gainz — David talking to camera, telling the story the way he'd tell it across the table. Sound on.